[P,S,E]
Problem - Create slides for each of the problems
-What is the customer trying to achieve?
-What are the project requirements?
-What challenges does the company have?
Solution - Create corresponding solutions that map your product capabilities to thos problem
-What product capabilities map to these challenges?
-Describe how they do.
Example - Tell a story about a customer that has addressed the same problem using your product.
Need to answer:
[P,S,A,M]
-Problem: What exactly was the problem they had?
-Solution: What was the solution? How applied?
-Advantage: What where the benefits form using this solution?
-Metrics: What quantifiable & qualitative metrics do we have around?
[PSE-PSAM]
What messages do I want to land?
What questions do I want answered?
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