Activity Reporting:
What are?: Top queries, Top queries producing no hits, Query Trends.
- How obvious is it to find what they want?
- What content should I be promoting?
- What are my users failing to find?
- Where can we help them find?
- What topics are popular to my users base?
- Query Trending: Show trends for frequent queries – what is hot, what is not – promote content accordingly.
- Generate Report : Browse Past reports, Email Reports, Export query logs via XML.
- A BIG PROBLEM- USERS ARE SEARCHING AND NOT FINDING – THEIR CONCLUSION: SEARCH IS USELESS.
- RESULT: DIMINISHED CONFIDENCE IN SEARCH or WORSE MISSED SALES OPPORTUNITY.
- DELL – LOGS - IPOD – DON’T SELL.
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