The 5 Golden rules for presenting technology

"No one wants to know how the watch is made. They want to know how well it works and the advantages it brings them"

1. Tell the audience What it is doing? What you see here is ..

2. Tell the audience Why it is doing it? - The benefits of this is that ..

3. Tell the audience how this is Unlike previous technologies or competitors! The alternative to this was ..

4. Tell the audience How exactly it is doing it. This is achieved by ..

5. Tell it as you would a story you are very passionate about to good friends

WHAT - WHY - UNLIKE - HOW - PASSION!
WHAT - WHY - UNLIKE - HOW - PASSION!
WHAT - WHY - UNLIKE - HOW - PASSION!